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Does Contentware support UTM Parameters

Yes.  Contentware supports UTM Parameters.  On the campaign creation page you can add UTM parameters.

Screen Shot 2022-07-17 at 10.44.10 AM

UTM Parameters are appended ONLY to social media promotions. Contentware does not append UTM parameters to email promotions, as this is typically done in the email deployment platform

 

UTM Source: Is automatically populated with the value "Social"

UTM Medium: Is automatically populated with the social media platform name (Facebook, LinkedIn etc.

UTM Campaign: User can add value

UTM Term: User can add value

UTM Content: User can add value