Contentware offers three different Marketing Velocities:
- High
- Medium
- Low
The marketing velocity defines the number of promotions and the frequency with which those promotions are scheduled in a campaign. All Contentware campaigns default to the "Medium" marketing velocity. The following table compares the number of promotions for each marketing velocity level for a Webinar campaign that starts promoting 30 days prior to the event.
Marketing Velocity | TOTAL | |||||
High | 15 | 24 | 26 | 21 | 8 | 94 |
Medium | 12 | 17 | 17 | 13 | 8 | 67 |
Low | 10 | 12 | 12 | 8 | 6 | 48 |